Free 30 minute telephone consultation.
Free 30 minute telephone consultation.
Advertising copy is the backbone of your campaign. It’s responsible for attracting the right prospects while excluding those who won’t convert to customers. Your well written text will be your profitable results. Good content builds credibility for any company. A consistent supply of high quality, well-researched and relevant content shows new customers your experience and credibility.
Effective storytelling helps to make your company something others want to engage with, whatever channels or media you choose to use. I also recommend tracking your results in a way that you can compare sales results from each of your campaigns. You can then use the winning ad copy, most clicks, views etc., throughout your marketing funnel and expand on its success. For ads that run on the display network, images are just as important as ad copy. The images you choose for your ads need to grab the attention of prospective customers to make them want to click on your ad and become a long-term customer.